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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.
four32 MEDIA
May 30, 20243 min read
Audience Building – Spread Your Presence Across All Platforms
As human beings, we’re all extremely different – but the modern day man and woman has one commonality – we all watch things online.
four32 MEDIA
May 29, 20243 min read
How to Take Photos for a Construction Company
So, you’re a construction company and you’re growing fast. You want to take it to the next level, and you’ve heard this little rumour...
four32 MEDIA
May 28, 20243 min read
Why Testimonial Videos Matter – And How to Shoot One
A testimonial video is one of the most powerful pieces of content that you can create.
four32 MEDIA
May 27, 20243 min read
Attention is the New Oil – Why Content Creation Should be at the Forefront of your Business Plan
This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.
four32 MEDIA
May 22, 20244 min read
The Successful Entrepreneur – Why the Best Business People are a Seamless Blend of Art and Science – Lessons Learned From Einstein
The other night I watched Christopher Nolan’s movie Oppenheimer.
four32 MEDIA
May 21, 20242 min read
Audit Your Instagram Profile – What Every Instagram page Should Include
As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.
four32 MEDIA
May 13, 20243 min read
Product Photography for Beginners – How to Get Great Product Photos on Your Own
This is product photography for beginners, and I’ll lay it out for you in 5 easy to follow steps.
four32 MEDIA
May 9, 20243 min read
Build Your Own Website With Wix – and Why it’s a Great Option
The set-up is super self-explanatory, and they do a great job of making things easy for their users.
four32 MEDIA
May 7, 20243 min read
How to Get More Variety in Your Content – Change it up and Keep Your Audience Engaged
We all crave variety. We all need it, and we all want it.
four32 MEDIA
May 2, 20242 min read
Does it Matter What Your Thumbnail is for an Instagram Video? How to Pick a Good One
Be deliberate about it and choose something appropriate – and don’t use a photo that has nothing to do with the subject matter of the video.
four32 MEDIA
May 1, 20245 min read
How to Film a Podcast Style Video and Why They’re so Great for Socials – Social Media Video Ideas
There’s a reason that they follow you. So, give them what they want – in the form of a podcast style video.
four32 MEDIA
Apr 30, 20243 min read
Should the Lights Be on or off For Architectural Photos?
So, you’re a real estate agent or an architectural designer, or maybe an interior designer. Maybe you’re a contractor or a developer.
four32 MEDIA
Apr 29, 20242 min read
What is a Brand? How to Know Where You Stand in the Public Eye
What is a brand? Is it a symbol? Is it a drawing made into a logo? Is it a feeling or a taste, sight, sound or thought?
four32 MEDIA
Apr 25, 20243 min read
How to Get More Traction on an Instagram Post – Posting as a Collaborator
I know you’ve heard of tagging other profiles when you’re posting on Instagram, but have you heard of posting as a collaborator?
four32 MEDIA
Apr 23, 20243 min read
How to Put Captions on Your Videos – The Best App and a How to Guide
I’m sure you’ve seen those videos – the ones with the bold and punchy captions flashing across the screen.
four32 MEDIA
Apr 22, 20242 min read
Why Every Business Should Have a YouTube Channel
Attention spans are dwindling and people want more and more, for less and less periods of time.
four32 MEDIA
Apr 18, 20244 min read
How to Grow Organically on Instagram – Share Value, Keep ‘Em Coming Back and Get Social
So how do you grow organically on Instagram? Well, to keep it quite simple – just do the work.
four32 MEDIA
Apr 16, 20244 min read
Quantity vs. Quality – Why Working in Quantity is the Only Way to Make Quality
Quantity vs. quality. It’s an age old argument that will never be settled.
Jon Lepp
Apr 15, 20243 min read
Shoot Photos with Posting in Mind – How to Get The Most Out of Your Content as a Construction Company
I’m going to share my thoughts on how to shoot photos with posting in mind, so that you can get the most out of your content.
four32 MEDIA
Apr 11, 20243 min read
The Art of Truth – How to Find Yours, and Then Package it up for The Public
The art of truth is something that's sculpted over time, and it hits you when you least expect it.
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