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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.


The Successful Entrepreneur – Why the Best Business People are a Seamless Blend of Art and Science – Lessons Learned From Einstein
The other night I watched Christopher Nolan’s movie Oppenheimer.
four32 MEDIA
May 22, 20244 min read


Audit Your Instagram Profile – What Every Instagram page Should Include
As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.
four32 MEDIA
May 21, 20242 min read


Build Your Own Website With Wix – and Why it’s a Great Option
The set-up is super self-explanatory, and they do a great job of making things easy for their users.
four32 MEDIA
May 9, 20243 min read


How to Get More Variety in Your Content – Change it up and Keep Your Audience Engaged
We all crave variety. We all need it, and we all want it.
four32 MEDIA
May 7, 20243 min read


Does it Matter What Your Thumbnail is for an Instagram Video? How to Pick a Good One
Be deliberate about it and choose something appropriate – and don’t use a photo that has nothing to do with the subject matter of the video.
four32 MEDIA
May 2, 20242 min read


What is a Brand? How to Know Where You Stand in the Public Eye
What is a brand? Is it a symbol? Is it a drawing made into a logo? Is it a feeling or a taste, sight, sound or thought?
four32 MEDIA
Apr 29, 20242 min read


How to Get More Traction on an Instagram Post – Posting as a Collaborator
I know you’ve heard of tagging other profiles when you’re posting on Instagram, but have you heard of posting as a collaborator?
four32 MEDIA
Apr 25, 20243 min read


Why Every Business Should Have a YouTube Channel
Attention spans are dwindling and people want more and more, for less and less periods of time.
four32 MEDIA
Apr 22, 20242 min read


How to Grow Organically on Instagram – Share Value, Keep ‘Em Coming Back and Get Social
So how do you grow organically on Instagram? Well, to keep it quite simple – just do the work.
four32 MEDIA
Apr 18, 20244 min read


Quantity vs. Quality – Why Working in Quantity is the Only Way to Make Quality
Quantity vs. quality. It’s an age old argument that will never be settled.
four32 MEDIA
Apr 16, 20244 min read


The Art of Truth – How to Find Yours, and Then Package it up for The Public
The art of truth is something that's sculpted over time, and it hits you when you least expect it.
four32 MEDIA
Apr 11, 20243 min read


The Art of Being Authentic – How to Attract Your Ideal Client
The art of being authentic. Sometimes it can feel like a lost one.
four32 MEDIA
Apr 10, 20243 min read


How Often to Post on Social Media – The Value of Daily Posting
As we move deeper and deeper into the information age, we’re developing a new form of value, and new structures are replacing the old.
four32 MEDIA
Apr 4, 20243 min read


Content Strategies vs. One Off Videos – Why The Difference Matters and What to Consider
So, you’re a growing business and you’re gaining some momentum locally. You’ve had a number of creative agencies approach you now, asking if
four32 MEDIA
Mar 29, 20243 min read


Geotagging – What it is and Why Every Local Physical Business Should Do it.
So, first of all – what is geotagging? Well, before I dive into that – I need to explain metadata.
Four32 Media
Mar 28, 20243 min read


What is Copywriting? How to Write Better Descriptions For Your Social Media Posts
Write from the heart, and don’t simply write what you think others want to hear.
four32 MEDIA
Mar 27, 20243 min read


Content is Not King – Challenging an Industry Wide Cliché
Uh oh, I may be blowing the lid off of something that shouldn’t have been touched. But I’m going to press forward anyway – like a...
Four32 Media
Mar 14, 20244 min read


Habit Hacking: Creating Social Media Habits For Your Business – Filming Yourself and Making the Routine Stick
If you’re anything like me, you start something new – stick to it for a while – I dunno, maybe a week or two – and then ditch it.
four32 MEDIA
Mar 13, 20245 min read


Should I Write a Blog? The Benefits of Blogs and How to Write Them
Should you start writing blogs? The short answer is yes – you should definitely have a blog on your website. The long answer is also yes...
four32 MEDIA
Feb 28, 20243 min read


How To Run a Successful Facebook Ad Campaign – And which Physical Businesses Should Use Them
Oh, the wonderful world of Facebook Ads. Should you run one? Should you not? Let’s take a deep dive. So, there are two different types of...
four32 MEDIA
Feb 8, 20245 min read
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