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Self education is paramount.
Our team has a unique blend of life experiences & theoretical know how. During our creative process we research, apply, learn, & repeat.


Move the Lever Every Day – Why Little Things Make a Big Difference
Picture this is you will. I’m sitting in a ski chalet at the moment. It’s still dark outside, there’s a fire going in the woodstove.
four32 MEDIA
Jun 3, 20244 min read


Attention is the New Oil – Why Content Creation Should be at the Forefront of your Business Plan
This might come as a bit of a surprise, but there’s a new non-renewable resource that’s now even more valuable than fossil fuels.
four32 MEDIA
May 27, 20243 min read


The Successful Entrepreneur – Why the Best Business People are a Seamless Blend of Art and Science – Lessons Learned From Einstein
The other night I watched Christopher Nolan’s movie Oppenheimer.
four32 MEDIA
May 22, 20244 min read


Audit Your Instagram Profile – What Every Instagram page Should Include
As much as we don’t really want to care about it, what your Instagram page reads at the top says a lot about you and your business.
four32 MEDIA
May 21, 20242 min read


Build Your Own Website With Wix – and Why it’s a Great Option
The set-up is super self-explanatory, and they do a great job of making things easy for their users.
four32 MEDIA
May 9, 20243 min read


What is a Brand? How to Know Where You Stand in the Public Eye
What is a brand? Is it a symbol? Is it a drawing made into a logo? Is it a feeling or a taste, sight, sound or thought?
four32 MEDIA
Apr 29, 20242 min read


How to Get More Traction on an Instagram Post – Posting as a Collaborator
I know you’ve heard of tagging other profiles when you’re posting on Instagram, but have you heard of posting as a collaborator?
four32 MEDIA
Apr 25, 20243 min read


Why Every Business Should Have a YouTube Channel
Attention spans are dwindling and people want more and more, for less and less periods of time.
four32 MEDIA
Apr 22, 20242 min read


Quantity vs. Quality – Why Working in Quantity is the Only Way to Make Quality
Quantity vs. quality. It’s an age old argument that will never be settled.
four32 MEDIA
Apr 16, 20244 min read


The Art of Truth – How to Find Yours, and Then Package it up for The Public
The art of truth is something that's sculpted over time, and it hits you when you least expect it.
four32 MEDIA
Apr 11, 20243 min read


The Art of Being Authentic – How to Attract Your Ideal Client
The art of being authentic. Sometimes it can feel like a lost one.
four32 MEDIA
Apr 10, 20243 min read


How Often to Post on Social Media – The Value of Daily Posting
As we move deeper and deeper into the information age, we’re developing a new form of value, and new structures are replacing the old.
four32 MEDIA
Apr 4, 20243 min read


The Long Form Process Video – The Best Piece of Marketing for a Contractor
If you’re a contractor or you work for a construction company, then this is for you. If you aren’t – then I’ll see you on the next one.
four32 MEDIA
Apr 2, 20243 min read


What is Copywriting? How to Write Better Descriptions For Your Social Media Posts
Write from the heart, and don’t simply write what you think others want to hear.
four32 MEDIA
Mar 27, 20243 min read


Habit Hacking: Creating Social Media Habits For Your Business – Filming Yourself and Making the Routine Stick
If you’re anything like me, you start something new – stick to it for a while – I dunno, maybe a week or two – and then ditch it.
four32 MEDIA
Mar 13, 20245 min read


How to Come Up with a Business Name. What’s With the Name? A Brief Overview on the 432 in four32 MEDIA
432. What’s with that? What kind of name it that? Is it four three two? Like a countdown or something? You know, “Four… Three… Two…...
four32 MEDIA
Jan 29, 20243 min read
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